EDM3205 Business planning and consulting

This course is designed to help students in the creation of new ventures. Students are required to complete a formal business plan, develop an elevator pitch for the concept, and prepare a formal presentation suitable for attracting capital to launch the new venture

Course Objectives  
The course is developed to:

• To enable students to identify strategy tools and how to appreciate strategy development and deployment thus attaining success in your own consulting business.
• To equip students with skills selection and analysis of business models.
• To enable students with skills in determining pricing, managing overhead costs, and also to be able to develop a great marketing strategy.
• To enable student to conceptualize and develop the best proposals for funding.

Learning Outcomes
By the end of this course;

• Students will be able to develop a good business plan for funding
• Student will be able to help others in deciding on the proper strategies in: pricing, marketing, financing among others when operating a business.