AGB 2103 Communication Skills in Agribusiness

Course Unit Title

AGB 2103 Communication Skills in Agribusiness

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Course Unit Description


The course puts emphasis on skills of communicating information effectively and efficiently. It deals with techniques of speech, document and memo writing, language style, conducting meetings, making presentations, general information exchange and business correspondence.
 

Course Objective

To equip learners with the necessary skills for effective communication in today’s complex business organization, both within the organization and the outside world.

Learning outcomes
At the end of this course the student should be able to:  

  • Effectively identify the different communications media.
  • Select the most appropriate communication method to use in given circumstance.
  • Recognize common barriers to effective communication and be able to deal with barriers.
  • Appreciate contents of business reports and memo writing.
  • Effectively conduct a meeting, seminar or workshop.