BPA3204 Strategic Management

The course aims to give you a thorough understanding of the theory and practice of strategic management. It concentrates on the role and responsibilities of general management and focuses on the structures and processes through which these responsibilities are discharged. To ensure that this aim is achieved, some important background information will be provided and discussed

Course Objectives
This course should enable students to:

• Explain the latest management strategies  
• Play a key role in the strategic development of a business  
• Conduct a SWOT analysis for any business

Learning outcomes
At the end of this course, students should be able to;

• Do a SWOT analysis for any business
• Familiarise themselves with strategic management decisions